October 6, 2025

How to Get More Bookings on Airbnb in 2026

Learn how to get more bookings on Airbnb with our proven strategies. We'll share actionable tips on listings, pricing, and guest experience.

Getting more bookings on your Airbnb isn't about finding one magic trick; it's about consistently getting a few key areas right. As hosts ourselves for over a decade, we’ve learned that a fully booked calendar comes down to creating an irresistible listing, being smart about your pricing, and delivering an experience that makes guests want to come back.

The Keys to a Fully Booked Airbnb Calendar

A stylish, modern living room in an Airbnb with a comfortable sofa, plants, and large windows.

Running a successful short-term rental is a business, plain and simple. We learned this firsthand over the last decade, managing everything from our 4-bedroom house in Washington, DC, to our beach properties in the Riviera Maya. The goal isn't just to get bookings; it's to build a rental that actively pulls them in.

This guide is our playbook, honed from years of hands-on hosting. We'll walk you through the exact steps we use to keep our calendars full, helping you shift from passively waiting for reservations to proactively driving them.

Know Where the Market Is Headed

First thing's first: you have to understand the playing field. The global vacation rental market is on track to hit $108 billion in 2025, which tells you one thing—the demand is definitely out there.

With the average daily rate (ADR) holding strong around $173, there’s a massive opportunity for hosts who focus on value and amenities instead of just racing to the bottom on price. To really win, you have to think like a guest but operate like a business owner.

For us, that means focusing on three core pillars:

  • Listing Optimization: Making your property look so good that guests can't help but click.

  • Dynamic Pricing: Keeping your rates competitive and profitable, no matter the season.

  • Guest Experience: Creating those memorable stays that lead to five-star reviews and repeat bookings.

A full calendar isn't about one grand gesture, but hundreds of small, thoughtful details that, together, create an unbeatable guest experience. This is what's worked for us time and time again.

Mastering these areas creates a powerful cycle. A great listing attracts guests, a smart price seals the deal, and an amazing stay generates the reviews that push your listing higher in the search results. It all works together.

If you want to dig deeper, our guide on creating a solid booking marketing strategy breaks this down even further. This is the approach that has consistently worked for us, and we’re confident it can work for you, too.

Crafting a Listing That Converts Browsers into Guests

A welcoming entryway of an Airbnb with a stylish console table, a decorative mirror, and a basket of fresh towels.

Think of your Airbnb listing as your digital storefront. If it doesn't immediately grab a traveler's attention, they'll just keep scrolling. We’ve learned that the key to getting more bookings on Airbnb starts with making an incredible first impression.

It all begins with your photos. Before a guest reads a single word, they see your images. Bad photos will sink your listing faster than anything else. You don't need to be a professional photographer, but you do need to understand the basics of what makes a great shot.

High-quality photos are the first impression; take a look at these essential real estate photography tips to dramatically elevate your listing's visual appeal. Small changes like shooting in natural light and staging your space can make a world of difference.

Making Your Photos Work Harder

Your photos should tell the visual story of the experience you offer. A potential guest should be able to picture themselves relaxing in your space. Here's a simple but effective shot list we use for every property:

  • The Hero Shot: The one image that captures the best feature of your home—a stunning view, a cozy fireplace, or a beautiful pool. This has to be your cover photo.

  • Room by Room: At least two wide-angle shots of every single room, showing the entire space from different angles.

  • Detail Shots: Close-ups of unique amenities like your high-end coffee maker, comfortable bedding, or the local welcome basket you provide.

  • Exterior & Neighborhood: Photos of the building's exterior, the backyard, and maybe a shot of the charming street or a nearby park.

Once you have great photos, use the captions to sell the experience. Instead of a caption that just says "Living Room," we write something like, "Cozy living room with a smart TV and board games—perfect for a relaxing night in." You’re not just showing a room; you're selling a feeling.

Writing Copy That Sells an Experience

After your photos have hooked them, your words need to seal the deal. Your listing's title is your headline—it needs to be both descriptive and enticing. Instead of "2BR Condo with Parking," try something like, "Sunny 2BR Retreat | Walk to Beach | Free Parking." Highlight what makes your place special right from the start.

Your description should tell a story, helping guests imagine themselves enjoying their vacation. Focus on the benefits, not just the features.

Our Philosophy: Don't just list what your property has; describe what a guest gets. A "fully equipped kitchen" is a feature. "Whip up a family breakfast before hitting the beach" is a benefit.

We've spent years refining our approach to writing compelling listing descriptions. For those looking to dive deeper, we've compiled our best advice on how to write a killer Airbnb description that truly connects with guests.

Finally, be exhaustive with your amenities list. Check every single box that applies. So many guests filter by specific amenities like "pet-friendly," "hot tub," or "dedicated workspace." If you have it but haven't listed it, you're completely invisible to those potential guests. A complete and compelling listing is your best tool for turning browsers into booked guests.

Mastering Your Pricing for Maximum Occupancy

A person's hands using a laptop and a calculator on a wooden desk, analyzing pricing data for their Airbnb.

Pricing can feel like walking a tightrope. Go too high, and your calendar sits empty. Too low, and you're leaving cash on the table. After years of experimenting, we’ve found that a smart, flexible pricing strategy is one of the most powerful levers you can pull to get more bookings on Airbnb.

For our properties, we’ve tried it all—from tweaking rates by hand every day to trusting automated tools to do the heavy lifting. The right approach really depends on your local market and how hands-on you want to be.

Finding Your Baseline Rate

Before you can get fancy with seasonal adjustments or event pricing, you need a solid starting point. Your base rate has to be both competitive and profitable. We always kick off our research with a tool like AirDNA to see what similar listings in our area are actually bringing in per night.

Make sure you're comparing apples to apples. Look at properties that line up with yours on:

  • Size and guest count: Compare your 2-bedroom to other 2-bedrooms.

  • Amenities: Does your competition have a pool or a dedicated workspace like you do?

  • Review score: A host's rating heavily influences what guests are willing to pay, so stack yourself up against others with similar scores.

This data-first approach takes the guesswork out of the equation. It makes sure your price is grounded in reality, not just what you feel your place is worth. Once that baseline is set, you can start making strategic moves.

We treat our base rate as the anchor, not the final price. The real magic happens when you adapt that rate to meet real-time demand.

Dynamic Pricing vs. Airbnb Smart Pricing

Look, Airbnb’s built-in Smart Pricing is a decent place to start, but in our experience, it consistently leans too low. It’s designed to get you booked, but it often does so by offering a discount you didn’t really need to give. Its main goal is occupancy, not maximizing your revenue.

This is where third-party dynamic pricing tools really shine. They offer a much more sophisticated analysis, scanning the horizon for local events, holidays, and even flight booking trends to adjust your rates automatically. While they do come with a subscription fee, we’ve found they easily pay for themselves by catching high-demand spikes we might have missed otherwise. For a deeper look, check out our guide covering the key factors to consider when setting up your Airbnb pricing strategy.

Using Discounts to Fill Calendar Gaps

Discounts aren't just about slashing your price; they’re about strategically incentivizing the right kind of bookings. Our go-to for filling the calendar, especially during slower months, is offering weekly and monthly discounts.

This is a huge lever to pull because a big chunk of travelers are looking for longer stays. According to recent Airbnb booking trends, 45% of nights booked on the platform are for stays of at least one week. Offering a small price break for a 7-night or 28-night stay makes your listing far more appealing. It's a great way to lock in a large block of revenue all at once.

Ultimately, mastering your pricing means staying engaged. You have to review your rates, keep an eye on what your competitors are doing, and not be afraid to experiment. A thoughtful pricing strategy isn't a "set it and forget it" task—it's a continuous process that pays off with a fuller calendar and a healthier bottom line.

Delivering a Five-Star, Unforgettable Stay

In the Airbnb world, great reviews are your currency. They're the social proof that fuels new bookings and gives your listing a serious boost in the search rankings. After hosting for over a decade, we've learned that consistently snagging those coveted five-star ratings isn’t about luck—it’s about building a rock-solid system for excellence.

It all kicks off with seamless communication. A guest should feel looked after from the second they book until long after they've checked out. This doesn't mean you need to be glued to your phone 24/7. It's about being proactive with friendly, clear, and timely messages that make them feel confident and cared for.

The Foundation of a Five-Star Experience

Before you can even think about wowing a guest, you have to absolutely nail the fundamentals. These are the non-negotiables, the things every guest expects, every single time. There's zero room for error here.

  • Spotless Cleanliness: This is table stakes. A single stray hair or a sticky countertop can completely derail an otherwise perfect stay and sink your review. It has to be perfect.

  • Seamless Check-in: The arrival should be foolproof. Think clear instructions, keypad codes sent well in advance, and maybe even a quick photo of the front door to prevent any day-of-arrival stress.

  • Well-Stocked Essentials: Make sure you have plenty of toilet paper, towels, soap, and coffee. Running out of the basics is an easy frustration to avoid, so don't let it happen.

A truly memorable stay isn't about one grand gesture. It's about executing the simple things perfectly and then adding a layer of thoughtful, personal hospitality on top.

Once these basics are locked down, you can start focusing on the details that elevate a good stay into a great one. These are the small investments that create the kind of memorable hospitality guests can't wait to rave about in their reviews.

Adding the Personal Touches That Earn Raves

This is where you get to break away from the sea of sterile, cookie-cutter rentals. A little personality and local flavor go a surprisingly long way.

At our beach properties in Playa del Carmen and Tulum, we always leave a small welcome basket with some local snacks and a couple of cold drinks in the fridge. It’s a simple, low-cost touch that immediately makes our guests feel welcomed and sets a positive tone for their entire trip.

One of the most impactful tools we've ever used is a high-quality, professional guidebook. I'm not talking about that dusty, laminated binder on the coffee table. A digital guidebook lets you share your curated local knowledge in a beautiful, easy-to-use format that guests can access right on their phones.

We use our SmoothStay guidebook to share our family’s favorite taco spots, the best cenotes to visit, and where to rent a bike. It not only answers common questions before they’re even asked but also shows guests we genuinely care about their experience. Building a system that consistently delivers these thoughtful touches is the real secret to improving guest satisfaction. If you're looking for more ideas, check out our deep dive into how to improve guest satisfaction for more actionable tips.

These efforts really compound over time. Every single five-star review you earn acts as a powerful signal to Airbnb’s algorithm and to future guests, making it easier and easier to keep your calendar full.

Using Smart Tools to Work Smarter, Not Harder

As your hosting business grows, you'll hit a point where managing everything with spreadsheets and sticky notes just doesn't cut it anymore. We’ve been there. The key to scaling without burning out is to embrace technology that handles the repetitive tasks, freeing you up to be a remarkable host.

This isn't about replacing the human touch; it’s about supporting it. The goal is to automate the predictable so you can personalize the memorable. This approach is fundamental to how we run our properties and is a core reason we’re able to maintain a high booking rate.

Building Your Essential Host Tech Stack

The right set of tools can feel like having a virtual co-host working for you 24/7. It starts with a solid Property Management System (PMS). A PMS acts as the central hub for your business, syncing your calendars across multiple booking platforms to eliminate the dreaded double-booking.

Beyond calendar management, the right software automates guest messaging, coordinates cleaning schedules, and centralizes all your communications. It’s the difference between constantly putting out fires and having a smooth, repeatable system for every guest turnover.

The infographic below highlights how different strategies, often powered by these tools, can impact your booking numbers.

Infographic comparing the average booking increase from Early Bird, Last-Minute, and Weekly Stay discount strategies.

As the data shows, even simple, automated discount strategies can significantly lift occupancy, with last-minute offers often providing the biggest immediate boost.

Essential Host Tech Stack Comparison

To get a clearer picture of how these pieces fit together, here are the key types of software that can help you automate and scale your hosting business. Each tool solves a different piece of the puzzle, and together they create a powerful, efficient operation.

Tool Category

What It Does

Top Examples

Impact on Bookings

Property Management System (PMS)

Acts as your central hub. Syncs calendars across all OTAs, automates messaging, and manages bookings.

Hospitable, OwnerRez, Guesty

Prevents double bookings, improves response time with automated messages, and frees up time to focus on marketing.

Dynamic Pricing Tool

Automatically adjusts your nightly rates based on market demand, seasonality, and local events.

PriceLabs, Wheelhouse, Beyond

Maximizes revenue by capturing high-demand dates and boosts occupancy by pricing competitively during slow periods.

Digital Guidebook

Provides guests with a beautiful, easy-to-access guide to your property, rules, and local recommendations.

SmoothStay, Hostfully, Touch Stay

Drastically reduces repetitive guest questions, enhances the guest experience, and leads to better, more detailed reviews.

Direct Booking Website

An independent website where guests can book directly with you, avoiding OTA fees.

Best website builders for vacation rentals

Increases profit margins by avoiding commissions and helps build a loyal base of repeat guests.

Choosing the right tech isn't about getting every shiny new tool. It’s about identifying your biggest time-sinks and finding a solution that automates them effectively, allowing you to focus on high-impact activities that actually drive more bookings.

The Power of AI in Modern Hosting

Artificial intelligence is no longer just a buzzword; it’s a practical tool that can give you a serious edge. We use AI to help draft listing descriptions, create engaging social media posts, and, most importantly, improve the guest experience.

For instance, a tool like SmoothStay lets us provide a beautiful, AI-enhanced digital guidebook. Our AI-powered chatbot is built into the guidebook, answering common guest questions instantly—like "What's the Wi-Fi password?" or "How does the coffee maker work?"—at 3 AM, so we don't have to.

Technology should serve hospitality, not replace it. The best tools are the ones that run silently in the background, making the guest experience feel effortless and personal.

This proactive approach dramatically reduces repetitive questions and helps guests feel more independent and empowered. For hosts considering expanding beyond Airbnb or creating a dedicated booking site, exploring options like the best website builders for vacation rentals is a great next step in building your own brand. By combining a PMS with AI-driven tools, you create a powerful, efficient system that helps you secure more bookings with less manual effort.

Common Questions from Fellow Hosts

As you start fine-tuning your listing, it’s only natural for questions to come up. Over the years, we’ve heard a lot of the same ones from fellow hosts trying to figure out how to get more bookings on Airbnb. Here are our candid answers to a few of the most frequent queries, based on what we’ve learned firsthand.

How Quickly Will I See a Difference in Bookings?

This is the big one, and the honest answer is: it varies.

When we’ve done a complete photo overhaul or made a strategic pricing adjustment, we’ve sometimes seen an immediate uptick in inquiries and bookings within a couple of weeks. These are high-impact changes that get quick results.

However, building a steady stream of five-star reviews is a longer game. This is about creating a consistently excellent guest experience, and its effects are more gradual. But as those positive reviews accumulate, you’ll notice your listing steadily climbing in search rankings over a few months, creating lasting momentum.

Should I Enable Instant Book?

From our experience, the answer is yes. Airbnb’s algorithm rewards listings that offer a frictionless booking process for guests, and Instant Book is the gold standard. We’ve found that enabling it almost always leads to a noticeable increase in bookings.

We understand the hesitation; giving up manual approval can feel like a leap of faith. But you can set the option for only guests with good track record to protect yourself. This requires guests to have a government-issued ID on file and no negative reviews from other hosts. For us, the boost in bookings has always far outweighed the risks involved.

Is It Better to Lower My Price or Add Amenities?

This really depends on your specific market. If you're in a highly saturated area with tons of similar listings, a temporary, strategic price drop might be what you need to stand out and secure a booking.

However, for long-term success, we’ve found that investing in sought-after amenities provides a much better return. Adding a dedicated workspace with high-speed Wi-Fi, a premium coffee machine, or a smart TV can justify a higher nightly rate and attract a better caliber of guest.

Always start by researching what the top-performing listings in your area are offering and aim to match or exceed them.

Key Takeaway: While quick price adjustments can fill gaps, thoughtful amenity upgrades build long-term value and booking appeal. They help you compete on experience, not just on price.

Getting the guest experience right often comes down to great communication. For a deeper look at handling guest interactions, you might be interested in our guide covering common questions about vacation rental communication.

Getting more bookings is a marathon, not a sprint. It’s about consistent effort and a genuine desire to provide a great experience for every guest. At SmoothStay, we're building the tools we always wished we had as hosts because we believe technology should make hospitality more human, not less. We're in this with you.

You can learn more about our customizable, guest-first digital guidebooks at https://www.smoothstay.io.

Get More 5-star Reviews

Simplify guest experience and boost your ratings with a Digital Guidebook from SmoothStay.

SmoothStay is an Amazing Guide!

Get More 5-star Reviews

Simplify guest experience and boost your ratings with a Digital Guidebook from SmoothStay.

SmoothStay is an Amazing Guide!

Get More 5-star Reviews

Simplify guest experience and boost your ratings with a Digital Guidebook from SmoothStay.

SmoothStay is an Amazing Guide!
Logo SmoothStay

We’re here to smooth out your hosting journey—making guest experiences better and your work easier.

© 2023–2025 HelloBnB LLC. All rights reserved. SmoothStay™ is a registered DBA of HelloBnB LLC, a Wyoming limited liability company.

Mailing Address: 1007 N Orange St, 4th Floor, Suite 3246, Wilmington, DE 19801, United States.


SmoothStay is not affiliated with Airbnb, Inc, VRBO, or any other platform.

Logo SmoothStay

We’re here to smooth out your hosting journey—making guest experiences better and your work easier.

© 2023–2025 HelloBnB LLC. All rights reserved. SmoothStay™ is a registered DBA of HelloBnB LLC, a Wyoming limited liability company.

Mailing Address: 1007 N Orange St, 4th Floor, Suite 3246, Wilmington, DE 19801, United States.


SmoothStay is not affiliated with Airbnb, Inc, VRBO, or any other platform.

Logo SmoothStay

We’re here to smooth out your hosting journey—making guest experiences better and your work easier.

© 2023–2025 HelloBnB LLC. All rights reserved. SmoothStay™ is a registered DBA of HelloBnB LLC, a Wyoming limited liability company.

Mailing Address: 1007 N Orange St, 4th Floor, Suite 3246, Wilmington, DE 19801, United States.


SmoothStay is not affiliated with Airbnb, Inc, VRBO, or any other platform.